The Prize has over 150 fans, all online to share views and opinions and grasp the opportunity for useful professional meetings and encounters: a precious resource for painters, photographers and contemporary art lovers.
This is the social network of our times and it has also reached the Terna Prize 02. Since last May 26th, the contest is also present on Facebook with its own virtual space where it is possible to find news and official announcements, watch videos filmed for the occasion as well as read the opinions of those participating in the prize, or of those who simply prefer to be observers. Over 150 people accepted the invitation to become part of this group to share opinions and look out for interesting professional opportunities: a precious resource for painters, photographers and contemporary art fans of all kinds. But the network will continue to grow also thanks to word of mouth. The “virtual friends” of the Terna Prize 02 also include many New York-resident artists, attracted by the idea of winning a 3 month "artist residency" in Rome or perhaps only by their awareness of the social network media power. Many museums and international authorities, in fact, have become immersed in the virtual world to keep contacts alive and communicate with art lovers all over the world. The Internet seems to have become an essential tool for promoting and spreading art events. Thanks to the power of the net in only a few seconds it is possible to reach thousands of contacts all over the world, inform the public regarding events, exhibits and much more. Not only does Facebook exist, social-network-mania has many sides: Myspace and Twitter are foremost among many others. The first two are very popular in Italy, but Twitter is particularly active in favouring new communication strategy among American and British museums. The top five museums that have converted to Twitter in order of popularity include the Brooklyn Museum of Art (23,820 contacts ), the MoMa (28,803), the Tate Modern (14,929), the Women's Museum (10,918), and the Getty Museum (10,798).
2009-09-23
